Site icon Premium Researchers

ELECTRONIC BANKING IN RURAL BANKS – EFFECTS ON LIVELIHOODS OF PEOPLE IN BOGOSO

Do You Have New or Fresh Topic? Send Us Your Topic


Post Views:
1

The main aim of the study was to assess the adoption of electronic banking by Rural and Community Banks and its effect on the livelihood of the people of Bogoso. Over the past decade, electronic business has grown as an emerging industry. In recent years, the banking industry has strived on the emergence of the internet and has taken advantage of it to get competitive advantage over its competitors.

A descriptive case study design approach was adopted in the methodology in which seventy questionnaires were administered through a gatekeeper, retrieved and used for analysis. The content of the questionnaire were formulated based on the discussions in the reviewed literature (primarily on the TAM) and with respect to the objectives outlined in the study. Furthermore, using statistical package for social sciences (SPSS) version 25, the data obtained was analyzed using descriptive statistics and simple linear regression analysis. The study further revealed that all the dimensions in the TAM had strong and positive significant relationships with electronic banking adoption. In order to make electronic banking more attractive and to increase returns on investments, it is important for rural and community banks to understand the critical success factors that influence customers adoption of the service.

Related

Previous articleEFFECTS OF MONETARY POLICY RATE ON INTEREST RATE AND LEVEL OF CUSTOMER BORROWING

Not What You Were Looking For? Send Us Your Topic

INSTRUCTIONS AFTER PAYMENT

After making payment, kindly send the following:

» Send the above details to our email; contact@premiumresearchers.com or to our support phone number; (+234) 0813 2546 417 . As soon as details are sent and payment is confirmed, your project will be delivered to you within minutes.